Microsoft Pays $240MM for Facebook...1.6% of Facebook that is!
Holy crap. I've been reading about the Microsoft v. Google courtship of Facebook, but I was not
expecting a number like $240 Million for a measly 1.6% of the company...see what opening up your platform in order to provide value for your constituents can do?
According to the Associated Press in their boil down of the recently announced deal:
BIG MONEY: Microsoft Corp. bought a 1.6 percent stake in Facebook for $240 million, valuing the rising Internet star at $15 billion.
COMPETITIVE LANDSCAPE: The deal gives Microsoft an additional platform for selling ads as it tries to catch up with online search leader Google Inc. It gives Microsoft a toehold in social networking, an area where both Yahoo and Google have struggled.
FACEBOOK FUTURE: Microsoft's investment should help with Facebook's ambitious plans to expand, including to markets outside the United States. Facebook users, who are encouraged to expand their ties through messaging, photo-sharing and other tools, shouldn't see any immediate changes.
Kevin Gulley
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